Metaplanet doubles down on its Bitcoin (BTC) mission with a strategic partnership with MicroStrategy and the Bitcoin Magazine.
- Metaplanet has announced a new partnership.
- The partnership will help the company drive its Bitcoin adoption strategy.
- Metaplanet has been consistently accumulating BTC since the beginning of the year.
Japanese investment firm Metaplanet announced Tuesday its decision to join a new Bitcoin initiative launched by MicroStrategy and the Bitcoin Magazine.
The development comes on the heels of Metaplanet’s ambitious Bitcoin strategy, which culminated in the acquisition of $6.2 million worth of the world’s largest crypto asset on July 22. The company funded the strategy using money raised through bond issuance in June.
Metaplanet’s New Partnership
In a notice issued on July 30, Metaplanet said it has joined the “Bitcoin for Corporations” initiative as a strategic partner to drive the crypto asset’s adoption both in Japan and internationally.
Announced by Michael Saylor at the Bitcoin 2024 conference last weekend, the initiative aims to help business leaders implement corporate BTC strategies at a global scale.
It includes various membership tiers, including Executive Partner, Premier Member, and Industry Member, each with unique benefits.
While Metaplanet said that it had joined “Bitcoin for Corporations” as a founding member, the initiative’s website has listed the company as a Premier member, alongside institutional liquidity provider UTXO.
Executive partners include PublicSquare, with MicroStrategy and Bitcoin Magazine listed as the only founding members.
“This initiative is designed to provide comprehensive resources and educational content to corporate leaders, promoting the adoption and integration of Bitcoin at a global scale.” Metaplanet wrote.
“To support this mission, we are actively developing strategic partnerships that promote Bitcoin adoption globally.”
Metaplanet said it would make public any financial impact resulting from its involvement in the initiative, per the company’s reporting obligations. Metaplanet’s Bitcoin holdings stand at 244.992, bought for $15.67 million.